Taiwanese Bubble Tea Champion Opens Luxurious Flagship Store in Hong Kong

Hong Kong’s burgeoning bubble tea scene has received a significant upgrade with the official arrival of Soma Tea & Mocktail. The acclaimed Taiwanese boba milk tea brand, celebrated for its artisanal approach and premium ingredients, has opened its first permanent brick-and-mortar location within the upscale K11 Musea complex in Tsim Sha Tsui. Following a buzz-generating pop-up residency last year at The Farmhouse Deli, Soma is now serving its award-winning signature drinks alongside a highly anticipated, exclusive Hong Kong creation: the Black Truffle Essentia Milk Tea.

Elevated Craftsmanship Defines Soma’s Offerings

In a city saturated with bubble tea vendors, Soma distinguishes itself through a commitment to meticulous preparation. Unlike mass-produced alternatives, the brand emphasizes traditional techniques, including the hand-shaking, precise whisking, and expert brewing of every individual cup. This focus on craft is intrinsic to the quality that saw Soma secure the top spot at the prestigious 2019 Taiwan Milk Tea Festival for its original blend.

The new K11 Musea outpost offers patrons three core categories of beverages, catering to both traditionalists and adventurous palates:

  • Soma Milk Tea: Featuring the brand’s flagship recipe, this category includes smooth, velvety tea blends that can be enjoyed plain or incorporated with inventive complementary flavors such as Italian coffee (for a unique yuenyeung twist), toasted black sesame, or almond.
  • High Mountain Tea: Dedicated to tea purists, this collection showcases the robust, aromatic qualities of high-grade Taiwanese tea leaves, celebrating the natural integrity of the tea plant.
  • Premium Essentia: This series highlights specialty and seasonal lattes. Currently, it features finely hand-whisked Japanese variants, including vibrant matcha and earthy hojicha.

An Exclusive Taste of Hong Kong Luxury

Demonstrating its commitment to the local market, Soma has introduced the Black Truffle Essentia Milk Tea, a Hong Kong-only specialty. This innovative fusion integrates the prized earthy notes of black truffle with Soma’s expertly prepared milk tea, promising a uniquely luxurious beverage experience that pushes the boundaries of conventional boba culture.

Beyond its current tea list, enthusiasts can also look forward to an expanded menu in the coming weeks, as the brand plans to launch its popular sparkling mocktail series, providing non-dairy and refreshing alternatives for the warmer months.

Soma Tea & Mocktail is designed to be a premium destination for beverage lovers. Located at Shop 603 on the 6th Floor of K11 Musea (18 Salisbury Road, Tsim Sha Tsui), the drinks are priced starting from $38. The debut elevates the standard for bubble tea in Hong Kong, offering an artisanal take on a beloved global phenomenon.

For Readers: Exploring Hong Kong’s dynamic food and beverage scene offers endless culinary adventures. For those seeking other highlights, consider revisiting the city’s top-voted venues for restaurants and bars, or keep an eye out for upcoming one-night-only dining collaborations between famed local establishments.

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